RETAIL THERAPY- SELFRIDGES LONDON

One of our favorite London based retail spaces Selfridges has unveiled their new third floor Designer Studio, a 300 million dollar renovation project that will house 60 international labels, 22 new labels and five shop-in-shop concepts.
The space was modeled after a contemporary art gallery, ‘From rethought and unexpected brand adjacency to a completely fluid retail configuration framed by architectural installations that create focus, through to the breakdown of gender-definition in the way we are approaching ready-to-wear – this is a progressive move forward in the way we buy, present and think about fashion.’  explains buying director, Sebastian Manes











All images via Wallpaper.com and Selfridges.com