I Like Design Competition Deadline Extended

I like Design Competition Deadline Extended to Friday March 4th


The Challenge

In 2014-2015, The College Board calculated the average in-state tuition for a public institution as $9,139 while average tuition for a private institution was $31,231. Room and board for this same time was $9,804 and $11,188 respectively showing an average increase of just over 3 percent from the previous year’s figures. Simultaneously, the US Census Bureau calculated that enrollment numbers for college and universities were declining by almost 500,000 students annually.
With costs going up and enrollments going down, how do college and universities attract the next graduating class? Some schools offer free tablets while others attempt to entice students with social media contests and Groupon deals. Other campuses have put stock in their own facilities with updated athletic facilities, new dormitories and expansive dining halls and student centers with hopes of attracting students with a great university experience in AND out of the classroom.
In October 2014, Business Insider Inc, following the leads of Thrillist and Daily Meal, listed their top 15 college dining experiences. They focused on the holistic event of dining rather than simply rating the quality of mystery meat, stale cereal, and high sugar juices. Do any of these institutions for higher learning have it right? Do they know where the collegiate dining experience is going?

In this challenge, you will create the comprehensive next college/university dining hall.

First, you must study the evolution of collegiate dining from the original lunch-line layout to the university restaurant and food court. Diagram, take notes, and completely understand what has been done before, noting the good, the bad, and the ugly.
Second, apply your knowledge of the past to create a new design.  Selecting and using tone of the site plans provided (right hand column) and building model of a collegiate building, design a dining hall with the following spaces:


Food Service
Food Prep **note: you need not design a complete kitchen; showing the location for preparation is sufficient**


Various Seating Groups
Study Areas
Play Areas
Conference Areas
You should select just one of the building plans provided on the right hand side of this page for your submission. Note that each vary slightly. The West Coast site (assume Bay Area climate in Northern California) has larger outdoor seating, with a complete first floor and small mezzanine. The East Coast site (assume Mid-Atlantic climate) has a smaller outdoor seating area, complete first floor and larger mezzanine. There are set elements within the building such as structure, stairs, elevators, and infrastructure. Other items, such as ingress / egress, store front, and windows can change.
As you design for the future dining hall, consider Individual Seating vs. Group Seating. Think about Quiet Work Space vs. Louder Meeting Areas. Contemplate community interaction. Is there a performance stage or meeting area? How does the interior space connect to the exterior? How does the main floor interact with the mezzanine? Can spaces transform from user to user and minute to minute?


It’s simple. The I Like Design competition is open to any full-time student enrolled in an undergraduate or graduate program in the United States. Please send one 30” x 42” precedent board with analysis and two 30” x 42” boards expressing and exploring your design via wetransfer, hightail, or dropbox to i+s Deputy Editor AnnMarie Martin at . Please also include your name, an email address and phone number, your school, major, and graduation year in a Word doc. Good luck!