Save the Date!
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$27,000 in Awards for Students and Schools!Student winners receive:
· First place: $5,000 and a $500 store credit on all Bonobos product
· Second place: $2,500 and a $300 store credit on all Bonobos product
· Third place: $1,500 and a $150 store credit on all Bonobos product
· Honorable mention (up to a total of six to be awarded): $500 and a free pair of Bonobos signature washed chinos ($88 value)Schools with students placing first, second, or third in either category receive $1,000 per placing student for their educational program.Student winners will receive recognition at the 2012 PAVE Gala on Dec. 5, 2012, at Cipriani Wall Street, New York.See images from past PAVE Student Design Competitions here.
Both of the 2012 design challenges provide an unique opportunity to, in popular parlance, turn clicks into bricks. Most companies expand an established brick-and-mortar retail presence to online retail. These challenges provide an opportunity to do the opposite. A successful online brand, Bonobos has only two physical stores to date, so this year’s design challenges will be a part of the brand’s initial development of a physical presence.
Visual Merchandising Challenge
The challenge is to create a window display and an entry merchandiser that successfully communicate the Bonobos brand. The window display and merchandising pieces will be used in a “pop-up” temporary shop. The space will be located in the hip, urban Meatpacking District of New York City.
Download the complete challenge here.
Store Design Challenge
The challenge is to design a 1,250 sq. ft. pop-up environment. The environment will be a street-level raw “gallery-like” space, 25 feet wide x 50 feet deep, with a ceiling height of 14 feet. The space will be located in the hip, urban Meatpacking District of New York City.
Download the complete challenge here.
Encourage your students to join PAVE’s Facebook and Linkedin pages tokeep up-to-date on PAVE’s programs and projects.