Tailored Retail Design
CK was appointed to create a concept for Joseph Cheaney’s new store in London’s iconic Jermyn Street, whose own history dates back to the 17th century, and is know worldwide for its high quality British artistry and craftsmanship and is home to some of London’s finest men’s tailors, shirt makers and suppliers of leather goods: the perfect place for Joseph Cheaney’s new store.
The store is divided into two different areas; the front area echoes their factory and is designed to emphasize the fact that Cheaney manufacture by hand in England, the second area is designed to feel like the boardroom area where portraits of the founders are hung